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Diffusion (business)

In business, diffusion is the process by which a new idea or new product is accepted by the market. The rate of diffusion is the speed with which the new idea spreads from one consumer to the next. Adoption is the reciprocal process as viewed from a consumer perspective rather than distributor; it is similar to diffusion except that it deals with the…

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Diffusion (business)

Nodes15
Edges14
Triples2
Avg. degree1.87
Density0.133333
Components1

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diffusion new product models adoption rate consumer process idea market acceptance everett model rogers innovations early marketing leaders social lower

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SubjectPredicateObjectConfidenceSrc
ease of useinstance ofThe rate of acceptance of technology is determined by factors0.80text
usefulnessinstance ofThe rate of acceptance of technology is determined by factors0.80text

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