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An interest graph is a digital portrayal of an individual's specific interests. Its perceived utility and value stem from the premise that a person's interests form a significant component of their personal identity. They can be used as indicators of various aspects, such as a person's preferences regarding activities, purchases, destinations, as well as…
Applications, Relationship of interest graph to social graph & Uses of interest graph
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interest interests graphs social graph individual's may person's well networks uses web based applied form personal activities meet also facebook
| Subject | Predicate | Object | Confidence | Src |
|---|---|---|---|---|
| Interest graph | is a | digital portrayal of an individual's specific interests | 0.90 | text |
| clicks | instance of | as well as implicit interest inferred from user activities | 0.80 | text |
| comments | instance of | as well as implicit interest inferred from user activities | 0.80 | text |
| tagged photos | instance of | as well as implicit interest inferred from user activities | 0.80 | text |
| check-ins | instance of | as well as implicit interest inferred from user activities | 0.80 | text |
| audience analytics | instance of | and who may not otherwise know each other.Interest graphs can also be applied to marketing for purposes | 0.80 | text |
| audience-based buying | instance of | and who may not otherwise know each other.Interest graphs can also be applied to marketing for purposes | 0.80 | text |
| for sentiment analysis | instance of | and who may not otherwise know each other.Interest graphs can also be applied to marketing for purposes | 0.80 | text |
| and for advertising as another form of behavioral profiling | instance of | and who may not otherwise know each other.Interest graphs can also be applied to marketing for purposes | 0.80 | text |
| targeting based on interests | instance of | and who may not otherwise know each other.Interest graphs can also be applied to marketing for purposes | 0.80 | text |
| Interest graph | related to Relationship of interest graph to social graph | Interest | 0.60 | section |
| Interest graph | related to Relationship of interest graph to social graph | Where Facebook | 0.60 | section |
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