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Consideration set

Consideration set is a model used in consumer behaviour to represent all of the brands and products a consumer evaluates before making a final purchase decision. The term consideration set was first used in 1977 by Peter Wright and Fredrick Barbour. The consideration set is a subset of the awareness set, which is all of the brands and products a consumer…

Products, Psychological basis & Set hierarchy and theory

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Psychological basis

Logical conjunctionEconomicPsychologicalCognitive loadDecision-making process
9 related topics

Set hierarchy and theory

Universal setLong-term memoryE-commerce
3 related topics

Limitations and critiques

Utility functionSocioeconomic statusProbabilistic
3 related topics

Overview

Consumer behaviourSubsetHeuristics
3 related topics

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Overview

Set hierarchy and theory

Psychological basis

Limitations and critiques

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Map overview Semantic statistics

Consideration set

Nodes23
Edges22
Triples54
Avg. degree1.91
Density0.086957
Components1

How this topic connects Entity context

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Consideration set

Top relations

related to Formation · 20
Consideration set → Alternatives, Amazon, An, Apple, Categorization, Consumer, Consumers, Each, For, Google, In, Narrowing Down, Nonetheless, Rationalization, Shortlisting, SUV, The, These, This, Top
related to Decision-making · 16
Consideration set → Conjunctive Rule, Consumers, Disjunctive Rule, Finally, Lexiographic Rule, Nonetheless, Once, Similar, Subset Conjunctive Rule, The, Then, There, These, This, Unweighted Linear Compensatory, Weighted Linear Compensatory
related to Limitations and critiques · 8
Consideration set → Another, Because, Incorporating, Many, Marketers, Since, The, This
related to Psychological basis · 5
Consideration set → In, Studies, The, This, While
is a · 2
Consideration set → model used in consumer behaviour to represent all of the brands and products a consumer evaluates before making a final purchase decision, subset of the awareness set

Important terminology Word statistics

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Important terminology

set consideration consumer products consumers product may displaystyle attribute brands awareness researchers first brand rule cut-off point decision formation process

Entity relationships Subject–Predicate–Object triples

SubjectPredicateObjectConfidenceSrc
Consideration setis amodel used in consumer behaviour to represent all of the brands and products a consumer evaluates before making a final purchase decision0.90text
Consideration setis asubset of the awareness set0.90text
the consumer's socioeconomic statusinstance ofand the products within it reflect a variety of factors0.80text
attitudesinstance ofand the products within it reflect a variety of factors0.80text
and perceptionsinstance ofand the products within it reflect a variety of factors0.80text
Consideration setrelated to Decision-makingOnce0.60section
Consideration setrelated to Decision-makingThere0.60section
Consideration setrelated to Decision-makingNonetheless0.60section
Consideration setrelated to Decision-makingUnweighted Linear Compensatory0.60section
Consideration setrelated to Decision-makingConsumers0.60section
Consideration setrelated to Decision-makingThe0.60section
Consideration setrelated to Decision-makingWeighted Linear Compensatory0.60section

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