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Belly (loyalty program): History & Products

Belly was a loyalty program founded in August 2011 in Chicago by Logan LaHive and Craig Ulliott, and initially funded by Lightbank. In 2018, the Belly product line assets were acquired by Mobivity Holdings Corp.

Language: English [EN]
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Belly (loyalty program) topic overview

The analysis highlights History and Products as prominent areas in the source structure around Belly (loyalty program).

Related topics
13
Source areas
3
Connected nodes
16
Extracted relationships
8
Related term clusters
10
Bridge connections
16

What this topic covers Research coverage

Source areas are shown by the number of related topics found in each part of the analysis. Use smaller areas too: they can reveal specialized angles and content gaps.

History · 9 topics
Operations · 2 topics
Overview · 2 topics

Smaller areas are not necessarily less important. They contain fewer connections in this analysis and can be useful for finding specialized angles or coverage gaps.

Key facts & relationships

High-confidence facts extracted from structured source data. Use them as anchors for further research.

Headquarters
Chicago, Illinois, United States
Available in
English
Current status
Unknown
Founder(s)
Logan LaHive, Craig Ulliott
Launched
August 2011
Native client(s) on
iOS, Android

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Belly (loyalty program)

Explore all related topics Closing gaps

Browse the complete topic structure, not only the most central items. Less prominent entities and concepts can reveal missing angles, specialized context and useful research gaps. Each item opens a new analysis centered on that subject.

Overview

History

Operations

For the semantics nerds

You can skip this section if you’re here for content ideas and keyword inspiration.

Advanced semantic analysis

How Belly (loyalty program) connects Entity context

The extracted context around Belly (loyalty program) shows recurring relationship patterns in the source. For example, Belly (loyalty program) → English Another extracted example is Belly (loyalty program) → Unknown. Use these groups to spot repeated connection types before inspecting the individual relationships.

Belly (loyalty program)

Top relations

Available in · 1
Belly (loyalty program) → English
Current status · 1
Belly (loyalty program) → Unknown
Founder(s) · 1
Belly (loyalty program) → Logan LaHive, Craig Ulliott
Headquarters · 1
Belly (loyalty program) → Chicago, Illinois, United States
Launched · 1
Belly (loyalty program) → August 2011
Native client(s) on · 1
Belly (loyalty program) → iOS, Android
Type of business · 1
Belly (loyalty program) → Private
URL · 1
Belly (loyalty program) → bellycard.com

Important terminology

Use these terms to understand the vocabulary surrounding the topic, not as a checklist for keyword stuffing.

Important terminology

belly august chicago loyalty logan lahive program lightbank 2011 craig ulliott 7-eleven million funding merchants november 2016 founded 2018 product

Belly (loyalty program) relationships Subject–Predicate–Object triples

TTTA extracted 8 structured relationships around Belly (loyalty program). Examples in this analysis include Belly (loyalty program) → Available in → English and Belly (loyalty program) → Current status → Unknown. The table shows each extracted connection, where it came from and its confidence.

SubjectPredicateObjectConfidenceSrc
Belly (loyalty program)Available inEnglish1.00infobox
Belly (loyalty program)Current statusUnknown1.00infobox
Belly (loyalty program)Founder(s)Logan LaHive, Craig Ulliott1.00infobox
Belly (loyalty program)HeadquartersChicago, Illinois, United States1.00infobox
Belly (loyalty program)LaunchedAugust 20111.00infobox
Belly (loyalty program)Native client(s) oniOS, Android1.00infobox
Belly (loyalty program)Type of businessPrivate1.00infobox
Belly (loyalty program)URLbellycard.com1.00infobox

Related concept clusters Related term clusters

The concept neighborhoods around Belly (loyalty program) bring nearby vocabulary together. In this analysis, examples include August, Program and Loyalty. Use the clusters to find adjacent concepts and terminology that may deserve separate research.

  • Belly (loyalty program)
    • August
    • Program
    • Loyalty
    • 7-eleven
    • Lahive
    • Lightbank
    • Logan
    • November
    • Chicago
    • Acquired
    • Assets
    • Corp
  • belly (loyalty program)
    • 7-eleven
    • August
    • Program
    • Loyalty
    • Lahive
    • Lightbank
    • Logan
    • November
    • Chicago
    • Ulliott
    • Acquired
    • Assets
  • loyalty program
    • 7-eleven
    • Program
    • Ulliott
    • Acquired
    • Assets
    • Corp
    • Craig
    • Firm
    • Founded
    • Holdings
    • Line
    • May
  • craig ulliott
    • Craig
    • Founded
    • Ulliott
    • Lahive
    • Lightbank
    • Logan
    • August
    • Chicago
    • Around
    • Available
    • Business
    • Firm
  • lightbank
    • Round
    • Ulliott
    • Funding
    • Logan
    • Million
    • Andreessen
    • Around
    • Available
    • Business
    • Firm
    • Horowitz
    • New
  • 7-eleven
    • August
    • Program
    • Andreessen
    • Horowitz
    • New
    • Received
    • Round
    • Belly
    • Funding
    • Lightbank
    • Million
    • November
  • andreessen horowitz
    • Horowitz
    • Received
    • Funding
    • Million
    • New
    • Round
    • 7-eleven
    • Lightbank
    • August
    • Belly
  • apple wallet
    • September
    • Included
    • Belly

Connections between topic areas Semantic bridges

For Belly (loyalty program), one of the stronger structural bridges in this analysis connects Belly (loyalty program) with History. Bridges highlight paths between different parts of the map and can reveal research angles that are easy to miss in a flat list.

Min side: 3
Belly (loyalty program) — History · splits 7 ⟂ 10
Belly (loyalty program) — Overview · splits 14 ⟂ 3
Belly (loyalty program) — Operations · splits 14 ⟂ 3

Map overview Semantic statistics

Belly (loyalty program)

Nodes17
Edges16
Triples8
Avg. degree1.88
Density0.117647
Components1

Source & methodology

TTTA analyzes the structure around Belly (loyalty program) to surface related topics, entities, relationships, concept neighborhoods and bridge connections. Use the map to explore areas such as History & Products, including less central topics that may reveal useful research gaps. Automatically extracted connections are research leads rather than rewritten encyclopedia content.

Source: Wikipedia — Belly (loyalty program) · EN edition · Analysis: TopicsToTalkAbout

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