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Ad blocking

Ad blocking (or ad filtering) is a software capability for blocking or altering online advertising in a web browser, an application or a network. This may be done using browser extensions or other methods, such as browsers with inside blocking.

History & Economy

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Overview

History

Technologies and native countermeasures

Prevalence

Benefits

Methods

Economic consequences for online business

Business models

  • FOSS Free and open-source software

Response from publishers

Advanced semantic analysis

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Map overview Semantic statistics

Ad blocking

Nodes129
Edges128
Triples104
Avg. degree1.98
Density0.015504
Components1

How this topic connects Entity context

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Ad blocking

Top relations

related to Countermeasures · 17
Ad blocking → AdBlock, Due, E-Privacy Directive, European Union, IAB, IAB Europe's, Indeed, It, June, Publisher, Publishers, SEO, Some, The, There, This, While
related to Monetary · 17
Ad blocking → According, Ad, Alexa, Analysis, Another, Boston, CPU, Firefox, However, It, Journalists, Mozilla Firefox Tracking Protection, The, The New York Times, Thus, Users, Using
related to Hardware devices · 12
Ad blocking → AdTrap, Another, Based, Devices, DNS, Internet, Israeli, Linux Kernel, Pi-hole, PiHole, PrivProxy, Shine
related to Prevalence · 12
Ad blocking → Americans, As, France, In, In March, Internet Advertising Bureau, Met Facts, PCs, Q2, UK, US Internet, Use
related to Security · 12
Ad blocking → Ad, Another, FBI, Firefox, Google's DoubleClick, In, In August, The, The Australian Signals Directorate, Webroot, When Forbes, YouTube
related to Recursive local VPN · 9
Ad blocking → AdGuard, Blokada, DNS, DNS66, On Android, RethinkDNS, The, This, VPN
related to User experience · 9
Ad blocking → Ad, Any, For, In, Internet, Irritated, The, Unwanted, Web
related to Benefits · 5
Ad blocking → For, However, Publishers, They, This
related to Economic consequences for online business · 1
Ad blocking → Some

Important terminology Word statistics

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Important terminology

ad blocking ads software content users advertising browser filtering advertisements block using dns web internet also may websites css browsers

Entity relationships Subject–Predicate–Object triples

SubjectPredicateObjectConfidenceSrc
blacklistsinstance ofBrave exposes a setting to block pop-ups in its privacy and security options.The more advanced ad-blocking filter software allows fine-grained control of advertisements through…0.80text
whitelistsinstance ofBrave exposes a setting to block pop-ups in its privacy and security options.The more advanced ad-blocking filter software allows fine-grained control of advertisements through…0.80text
and regular expression filtersinstance ofBrave exposes a setting to block pop-ups in its privacy and security options.The more advanced ad-blocking filter software allows fine-grained control of advertisements through…0.80text
Internet service providersinstance ofFiltering by intermediaries0.80text
AdBlockinstance ofand other browsers with extensions0.80text
Adblock Plusinstance ofand other browsers with extensions0.80text
and uBlock Origininstance ofand other browsers with extensions0.80text
and a number of sources provide regularly updated filter lists.Another method for filtering advertisements uses Cascading Style Sheetsinstance ofand other browsers with extensions0.80text
a Raspberry Pi running Pi-hole themselvesinstance ofUsers can choose to use an already modified DNS server or set up a dedicated device running adequate software0.80text
AdTrap or Pi-hole use hardware to block Internet advertisinginstance ofHardware devicesDevices0.80text
Ad blockingrelated to BenefitsFor0.60section
Ad blockingrelated to BenefitsPublishers0.60section

Related concept clusters Concept neighborhoods

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    Min side: 3
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